Learn with Determinant
When a Hong Kong men’s clothing brand gets the opportunity of a lifetime to work with one of the world’s most popular sports teams, the nature of the collaboration and the decision on which deal to take pose a crucial challenge. jlkfdsafsdljljlskdf
A QUICK OVERVIEW
The Context
As DETERMINANT gears up for an exciting collaboration with professional football club FC Barcelona, OWN’s Learn With host Charlie Stewart looks into why these partnerships are necessary in the first place and what value they bring to the table.
UNDERSTANDING THE CHALLENGE
The Problem
Should DETERMINANT go for a brand partnership deal or a licensing deal? Which route will allow them to meet their business objectives while making the most out of the opportunity to work with FC Barcelona? Dive into the challenge when you press play.
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DISCOVER MORE PROBLEMS & SOLUTIONS
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