Course Breakdown
Real World Learning: E-Commerce Entrepreneurship
$3,000.00 $2,700.00
Have you ever wanted to start your own online business? Experience what it’s like to be an entrepreneur and create your own e-commerce business. In this course, you’ll get to learn the end to end process of how to build a business in the digital age, including creating your own product, building a brand, coming up with a marketing strategy, and more.
Date: April 5 – 9, 2021 (Monday to Friday)
Time: 10:30 am HKT
Minimum 4 student number to activate the class
For every 5 students, we offer 1 scholarship opportunity
Day 1: Introduction
- Explore types of entrepreneurs
- Guided Research
- Develop concepts and ideas to help sell a product
Day 2: Creating a Brand
- Develop product name, logo, and website
- Explore Social media & create mood board
- Digital marketing: Instagram, TikTok, Facebook, and YouTube
Day 3: Pricing
- Dive into finance: cost, price, and profit
- Price strategy and marketing
- Shipping & Packaging
Day 4: Photography
- Finishing product ready for photography
- Lifestyle and product images for a website, social media, and product creation
- Guest speaker
Session 5: Finding a Unique Selling Point
- Prepare creative assets and descriptions
- Career coaching and goal setting presentation
- Pitching the overall idea
Recommended software: (not required)
Photoshop & video editing software on your computer or phone
**Time and date of classes are subject to change